About Us

Lola’s Boutique is more than just a store—it’s a one-of-a-kind, boho-chic experience nestled in the heart of downtown Point Pleasant Beach, New Jersey. For over 20 years, this woman-owned gem has been redefining personal style, offering a curated mix of fan-favorite brands, unique finds, and hidden-gems that are sure to steal your heart. Though we call the shore home, our style is anything but traditional beachwear. We’re always on trend, restocked for every season, and ready to bring something fresh and fabulous to your wardrobe with every visit.

With three distinct storefronts, Lola’s truly stands out. Two of our rooms are dedicated exclusively to sample items—one-of-a-kind treasures that won’t last long, so be sure to grab them while you can! Each day brings something new, making Lola’s a haven for fashion lovers who crave variety, excitement, and something special.

We’re more than just a local business—we’re part of the community. Our friendly, knowledgeable staff is here to offer honest, thoughtful advice, ensuring you leave looking and feeling your best. Think of us as the personal stylists and best friends you never knew you needed. From clothing, shoes, and accessories to unforgettable events like the annual Seafood Festival and Ladies Night, Lola’s is a place that keeps you coming back, where each visit feels like the start of something new.

But to truly understand the magic, you’ll just have to come in and experience it yourself. We hope to see you soon ;)